Causes of Fallover of BN

The Marketing Fiasco of Islam Hadhari
Despite the unrelenting campaign by the government to spearhead the concept of Islam Hadhari, in the stronghold of Islamic adherence like the states of Kelantan, Perak and Selangor, the fall over of BN in the respective states is an indication that the concept of Islam Hadhari is hard to grasp and being rejected outright especially in the state of Kelantan.The huge promise of the concept like creating a civilisational change throughout the Malaysian landscape has not met with real or observable changes in the Malay psyche. Should Islamic Civilisation be seen as an external force exerting on the Malay conscience? Alternatively should the Malay conscience exhibit an Islamic perspective of an impending mega Islamic revival? Whatever it is, there is no clear marketing angle.